ArribAPuerto - Branding
ArribAPuerto is a campaign that seeks to promote tourism in the municipality of Puerto Colombia.
To this end, a visual identity was developed with the aim of promoting more visitors to come
and enjoy the attractions of the municipality, as well as fostering in the locals a sense of pride
about their territory.
The following concepts were used for its development:
- Representative
- Striking
- Colloquial
Logo
To create the campaign logo, Lobster Two typography was used as a base and modified
to achieve a design that represents the connection the municipality has with the sea
and also the idea of arriving.
Social media
A series of pieces were designed for social media, in which colloquial language is used
to connect with the locals.
- Thanks for the visit -
