Calithil - Branding
Manuela Martín is a colombian illustrator and designer who works under the pseudonym
Calithil (Moon Light) and she was looking forward on developing her personal brand.
The objective was to create a brand identity and a visual universe that would help
to expose her art and represents the values of her work:
- Professional
- Youthfull
- Funny
Logo
The logo is made up of a typography designed from scratch for the brand and a symbol
that connects with the name of the artist.
The design helps to expose the funny character of the identity.
In addition to developing her visual identity, a series of postcards
were designed as an advertisment for her artist book.
- Thanks for the visit -
