
Roll on the Go - Branding
Roll on the Go is a cannabis clothing brand with a purpose - Bringing education and the culture of cannabis closer together, through their clothing.
This was a three part branding project:
1. Logo and identity design
2. First clothing collection design
3. Social media content for the first collection


Logo
Our logo is a representation of a cannabis coned joint.
To achieve this we modified our typeface to follow the shape of this type of joint
and finally add a container that subtly mimics the joint itself.
Tagline
We decided to have a tagline that represents the purpose of our brand.
Creating culture of cannabis through our clothing.






About the collection
The illustrations are inspired by different concepts and benefits linked to cannabis.
Calithil, a Colombian artist, collaborated to design the first collection.







- Thanks for the visit -